Employee engagement: Tailoring it to the company

Posted by HR Zone in Managing people on Tue, 26/02/2008 - 11:41

Employee engagement

Kentucky Fried Chicken draws on the iconic 'Colonel', Yahoo yodels, and the Penguin Group depends on a shared passion for books. Annie Hayes discovers that engagement comes in many different shapes and guises.

What is employee engagement?

I am engaged therefore I am. HR would be delighted with the play on philosopher Nietzsche's words of wisdom, if only it were that simple; and what do we mean by engagement anyhow?

According to the Chartered Institute of Personnel and Development's (CIPD) 2006 report, How engaged are British employees?, engagement is a 'passion for work'; a concept that "involves feeling positive about your job, as well as being prepared to go the extra mile to make sure you do your job to the best of your ability".

It doesn't just stop there either.

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Editor's Welcome

 

Hello! And welcome back as we enter 2012, with a busy year ahead of us all. With talk of double-dip recessions, a possible partial or even full break-up of the Eurozone and unemployment rates set to hit nearly 9%, topics such as organisational streamlining, staff resilience and talent management are likely to be on many an HR professional's lips over the next 12 months.
 
But to lighten the gloom here in the UK, we also have the Queen's Diamond Jubilee and its attendant public holidays to look forward to at the start of June. Followed by two weeks of Olympic Games from 27 July to 12 August and the Paralympics from 29 August to 9 September, each generating their own excitement, but also issues to work through for hard-pressed HR departments trying to sort out the multifarious staffing issues in advance.
 
So with an interesting but challenging year to come, HRZone promises to be with you, supporting you all the way and providing our usual insightful blend of news, analysis, community blogs and expert comment to help you sort the wheat from the chaff. As ever, we love to hear from you too so feel free to either post your words of wisdom to our blog section yourself or, in the case of longer, more in-depth ‘expert voice’ articles, drop me a line with any ideas to cath.everett@siftmedia.co.uk.....
 
Cath Everett
HRZone Editor 
 
 
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