Web 2.0 and HR: Ignorance is not bliss

Posted by HR Zone in Managing people on Thu, 26/03/2009 - 16:13

Like it or not, Web 2.0 is unleashed and a part of everyday life, but does HR really know what to do with it? Christiana Tollast examines how HR can harness this powerful beast, and use it to its own advantage.

The CIPD's 2008 Web 2.0 and HR discussion paper describes Web 2.0 as a "read-write web, encouraging people to share ideas, promoting discussion and foster a greater sense of community".

This paper then led to a report, released in February 2009 and called Web 2.0 and Human Resource Management: 'Groundswell' or hype?, which found that HR is failing to take advantage of many opportunities presented by Web 2.0 technology.

When the report was launched, Vanessa Robinson, CIPD adviser, organisation and resourcing, said that Web 2.0 provides employees with new tools for collaboration and knowledge-sharing, but that HR professionals were just focusing on the "negative side".

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Editor's Welcome

 

Hello! And welcome back as we enter 2012, with a busy year ahead of us all. With talk of double-dip recessions, a possible partial or even full break-up of the Eurozone and unemployment rates set to hit nearly 9%, topics such as organisational streamlining, staff resilience and talent management are likely to be on many an HR professional's lips over the next 12 months.
 
But to lighten the gloom here in the UK, we also have the Queen's Diamond Jubilee and its attendant public holidays to look forward to at the start of June. Followed by two weeks of Olympic Games from 27 July to 12 August and the Paralympics from 29 August to 9 September, each generating their own excitement, but also issues to work through for hard-pressed HR departments trying to sort out the multifarious staffing issues in advance.
 
So with an interesting but challenging year to come, HRZone promises to be with you, supporting you all the way and providing our usual insightful blend of news, analysis, community blogs and expert comment to help you sort the wheat from the chaff. As ever, we love to hear from you too so feel free to either post your words of wisdom to our blog section yourself or, in the case of longer, more in-depth ‘expert voice’ articles, drop me a line with any ideas to cath.everett@siftmedia.co.uk.....
 
Cath Everett
HRZone Editor 
 
 
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