It's only words - the war against jargon continues
The Local Government Association has banned another list of jargon. But it’s minds that need to change as much as words, says Neil Taylor.
I don’t know what a trialogue is. I’ve never heard of predictors of beaconicity (I’m struggling to say it, let along predict it). And a deep dive sounds vaguely rude to me. So, I’m all for the Local Government Association (LGA) highlighting and ridiculing the worst excesses of public sector speak. But banning it? I’m not sure that’s going to help.
After all, they’ve been publishing their bureaucratic blacklist for four years. If it really worked, they would have stopped by now, wouldn’t they? Instead it seems like one lot of nonsense just gets replaced by another. It’s like playing Whac-a-Mole. Bash one over the head and another one just pops up.
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