Why HR should upgrade their recruitment systems

The evolution of technologies which support HR and, more specifically, recruitment has now reached the point where it should be more difficult to justify not having a purpose-built, professionally-developed and supported system in place than it would be to prove the case for investing in such a system. The perception is that 'everyone can recruit online'. With the all-pervasive reach of internet job boards, corporate career sites, social and business networks such as LinkedIn and Facebook, search tools such as Google, and information broadcast sites like Twitter, the corporate recruiter can be inundated with candidates, while at the same time is still using techniques and systems from the late 20th century. You can easily promote your business online, but without the tools and process in place to manage application volume, sift and select qualified candidates and communicate your corporate brand message effectively, you run the risk of tarnishing your reputation as an employer.