The rules of engagement : Retaining talent's top 10 blunders

In these changing times, it makes sense that employee engagement is the holy grail of many businesses. However - we so often get it wrong. From badly managed benefit schemes through to poor leadership styles, here are the top 10 errors and how to avoid them.

 

1. Lack of subtlety
Employee engagement is a complex and incredibly subtle process – requiring everything from brand communication and carefully managed recruitment, through to effective reward structures and managing talent. In short: engagement cannot be bought or bargained with.

Therefore attempting to engage employees through anything other than a sustained mix of activity will get you nowhere. Tactics that rely on lavish company events or yearly bonuses may work in the here and now, but are rarely effective in the long-term. 

2. Reliance on culture
On the flip side, many smaller businesses and ‘young’ companies rely on a close-knit, familial culture to sustain the business. And while this works well in the early days, as businesses grow, so do expectations.

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Editor's Welcome

 

Hello! And welcome back as we enter 2012, with a busy year ahead of us all. With talk of double-dip recessions, a possible partial or even full break-up of the Eurozone and unemployment rates set to hit nearly 9%, topics such as organisational streamlining, staff resilience and talent management are likely to be on many an HR professional's lips over the next 12 months.
 
But to lighten the gloom here in the UK, we also have the Queen's Diamond Jubilee and its attendant public holidays to look forward to at the start of June. Followed by two weeks of Olympic Games from 27 July to 12 August and the Paralympics from 29 August to 9 September, each generating their own excitement, but also issues to work through for hard-pressed HR departments trying to sort out the multifarious staffing issues in advance.
 
So with an interesting but challenging year to come, HRZone promises to be with you, supporting you all the way and providing our usual insightful blend of news, analysis, community blogs and expert comment to help you sort the wheat from the chaff. As ever, we love to hear from you too so feel free to either post your words of wisdom to our blog section yourself or, in the case of longer, more in-depth ‘expert voice’ articles, drop me a line with any ideas to cath.everett@siftmedia.co.uk.....
 
Cath Everett
HRZone Editor 
 
 
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